December 28, 2006

The problem with Marxism is that it does not have an owner like Coca Cola

Sir, if we look at how globalization like a sunflower that looks for the sun orients its production facilities towards low salary environments and if we instead of the ownership of physical productive capital assets think about intellectual property rights and other modern means to acquire the control of markets that allows for the extraction of surplus rents, well then of course John Thornhill could argue his rebirth of Marxism in “Behold Marx’s twitch” December 28. But, we also need to remember that is we really set our mind to it we could in fact take any philosophers book or treaty and twitch and read anything we want into it.

Coca Cola was launched after Karl Marx death but long before the last volume of Das Kapital was published and it contained cocaine; was sold in fountains; bears very little resemblance to today’s vanilla coke but is still 100% more Coca Cola than what today’s so many Marxism are an original or even a Classic Marxism… whatever that now signified. The problem with Marxism is that contrary to Coca Cola there is no owner of the brand and so anyone is allowed to lift his hand up and proclaims himself a Marxist or a communist and, if he finds enough people to scare and are willing to serve as his amplifiers, then he can bask in the shine of a historical movement and sell himself as an ideologue with a vision.

Of course we all know it would be difficult for politicians to market themselves as brittneyspearists even when such a label could be more indicative of their movements but, as so many real problem exists out there in the world and for which so many new solutions have to be developed, it really behooves us all not to make things more difficult by allowing for the use of misleading labels. Marx missed his train, it is over, let us now please move on.